Hans van Grootel (Camalot) strengthens camRade product development with practical, user-driven innovations
Hans van Grootel is a well-known name within the international cinema and content creation market. With many years of hands-on experience, he is recognized as a true all-rounder. Someone who can come up with smart, practical solutions for almost any challenge on a film set. It’s no coincidence that he is often described in the industry as a “Swiss army knife”: compact, versatile, and indispensable.
A notable example of his work is his role as a hand model in the development of the now widely used wooden handgrip for film gear. This perfectly reflects Hans’s approach: thinking from real-world use, with a strong focus on ergonomics, durability, and efficiency on set.
At camRade, Hans’s practical expertise is highly valued. He has been actively involved in the development of both new and existing solutions for film and broadcast professionals. Recently, he has once again contributed valuable, immediately applicable improvements. These innovations are being implemented, for example, in the new camBag HD Cinema (photo) and in the latest batch of run&gunBags, further enhancing camRade’s functionality and ease of use.
About Camalot
Camalot, based in Amsterdam, has been a trusted name in the film and television industry for many years. The company is known for its technical support, rental services, and custom solutions for camera, grip, and rigging equipment. Camalot works closely with camera operators, focus pullers, and technicians to deliver solutions that meet the highest professional standards. Its strength lies in deep expertise, short communication lines, and strong involvement within the community. Website: www.camalot.nl
About camRade
camRade, based in Berkel en Rodenrijs, develops high-quality protective solutions for film and broadcast equipment. From rain covers to security covers for cameras, and transport bags in various designs, camRade products are used worldwide on film sets, at broadcasters, and in ENG environments. The brand stands for reliability, durability, and designs developed in close collaboration with industry professionals. Website: www.camrade.com
The collaboration with experts such as Hans van Grootel highlights the camRade philosophy: developing products with users, for users. The result is smart details that truly make a difference.